Friday, December 19, 2008

Buy from Tonic and support Aarong's rural artisans

This holiday season, give and receive with a bracelet from Tonic made by rural artisans from BRAC's Aarong shop. The bracelets are silver with a soft cloth band and each contain a message of harmony, including Peace, One Love, Karma, and Coexist.

Click here to support Aaron by purchasing a bracelet from the Tonic website.

Aarong, a fair-trade organization created by BRAC in 1978, is ubiquitous in urban centers across the country. Created to help alleviate poverty, Aarong plays the crucial role of the protector and promoter of Bangladeshi handicrafts and craft producers. Reaching out to weavers, potters, brass workers, jewelers, jute workers, basket weavers, wood carvers, leather workers and more, Aarong embraces and nurtures a diverse representation of 65,000 artisans, 85% of whom are women. Aarong provides jobs and benefits to rural artisans by creating and sustaining a market for innovative and stylish products. Aarong's earnings go directly into developing the company and financing BRAC's development programs in health, education and economic and social development.

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